DEVELOP THE SKILLS TO SELL
YOUR EXPERTISE

Crosscheck’s sales training can help technical service providers and consultants successfully navigate complex sales processes and close more deals.

Helping Technical Experts Master Sales

Selling technical services and consulting is challenging. Unlike companies that manufacture equipment or publish software, consultants and service providers sell things that are either intangible (e.g., expertise) or don’t yet exist (e.g., a redesign of a client’s facilities or processes.)

Crosscheck’s technical sales training can help your team quickly diagnose and anticipate a prospective client’s needs, demonstrate the value of your services in a way that resonates with buyers, and establish successful, long-term relationships that yield repeat business and referrals. Watch the video below to learn more.

Click to watch video

A Best-Practice Approach
for Improving Sales Effectiveness

Too many sales training programs are based on outdated notions of how people learn, retain, and apply work-related skills.  One-off workshops where your team flies in for training are costly and ineffective.  Multiple research studies confirm that – to truly master a skill – people need regular practice and feedback, spaced out over time.

That’s why, instead of a single workshop, Crosscheck’s program combines a library of on-demand self-study modules plus biweekly online check-ins with a live coach for 3, 6, or 9 months.  This offers a more convenient and effective way to develop the skills and discipline necessary to achieve results.

CONSULTANTS AND
TECHNICAL EXPERTS

At most firms, consultants and technical experts play an active role in the sales process. However, sales can feel like an alien world for people with a technical background – dealing as much in subjective perceptions and relationships as objective facts. Crosscheck’s training can help consultants and technical experts think about sales from the buyer’s perspective, and leverage their expertise to build trust, credibility, and long-term client relationships.

SALES & BUSINESS
DEVELOPMENT

Services and consulting present unique challenges for sales professionals. On one hand, sales are just as complex as for physical equipment or software, with large buyer teams and countless variables. At the same time, consulting and services are deeply relationship-driven on an individual stakeholder level. Crosscheck’s training helps sales professionals reconcile these dynamics and build repeatable processes for selling your firm’s competence and credibility.

VIRTUAL TRAINING,
REAL-WORLD APPLICATION

Here is what your team will receive when you register for Crosscheck’s technical sales training program.

SELF-GUIDED
TRAINING

Participants complete interactive online training modules introducing key skills and concepts.

ONLINE GROUP
COACHING

Small-group coaching sessions with an experienced sales coach provide a chance to practice and apply skills.

“VIRTUAL
OFFICE HOURS”

Between sessions, participants can post to an online chat channel where peers and coaches answer their questions.

REGULAR
REINFORCEMENT

After completing the modules, participants receive regular “nudge” messages to encourage real-world application.

Interested in learning more?

Contact Crosscheck to discuss how our program can help your sales team close more deals.

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